Empowering Culture and Sustainability: Celebrating Indigenous Business Month with Yaye

This October, we proudly celebrate Indigenous Business Month, a time to recognise and support Aboriginal-owned businesses that are making a meaningful impact. At Yaye, we are honoured to participate in this movement, sharing the wisdom of Australia’s First Nations people through our luxurious bath and body products.

In this post, we’ll take you behind the scenes to learn more about Yaye’s story, the significance of Indigenous-owned businesses, and how you can support us and other Aboriginal entrepreneurs during this critical month.

The Power of Indigenous-Owned Businesses

Indigenous businesses support and empower Aboriginal and Torres Strait Islander communities. These businesses create jobs and opportunities and help preserve and share Indigenous knowledge, culture, and practices. Aboriginal-owned businesses like Yaye drive positive change for future generations through sustainable practices and community-focused efforts.

Why Indigenous Business Month Matters

Indigenous Business Month was founded to increase awareness of Aboriginal and Torres Strait Islander businesses, encourage collaboration, and inspire new entrepreneurs from Indigenous communities. It’s a month dedicated to amplifying the voices of Indigenous business owners and celebrating their contributions to the economy and society.

By supporting Indigenous businesses, you’re helping to foster self-determination, sustainability, and community resilience.

Yaye’s Story: A Celebration of Cultural Knowledge

Yaye (pronounced Yah-Yah), meaning "Big Sister," was founded by Melissa Cole, a proud Warumungu and Luritja woman from Central Australia. Inspired by her ancestors' rich heritage, Melissa created Yaye to share the healing power of bush medicine with the world. Yaye’s products are infused with native plant extracts traditionally used by Indigenous communities for their therapeutic properties.

The idea for Yaye was born out of Melissa’s desire to connect people to the land and culture while promoting wellness through sustainable skincare. By combining ancient knowledge with modern skincare, Yaye offers a truly unique experience.

Supporting Indigenous Communities Through Yaye

At Yaye, we believe in giving back to the community. We proudly support Yipirinya School, a bilingual and bicultural institution in Alice Springs. Yipirinya School teaches Indigenous language and culture alongside the Australian curriculum, ensuring that future generations can carry forward the wisdom and traditions of their ancestors.

With every purchase, some proceeds support Yipirinya School and other community-based initiatives that empower Indigenous youth and preserve cultural heritage.

Why Choose Yaye?

Choosing Yaye means more than selecting high-quality bath and body products. It’s about supporting an Aboriginal-owned business that values sustainability, ethical practices, and cultural preservation. Our products are 100% Australian-made, vegan, and crafted with ethically sourced native ingredients from Central Australia.

By shopping with Yaye, you’re helping to promote Indigenous self-determination, cultural heritage, and environmental responsibility.

How You Can Support Indigenous Businesses

This Indigenous Business Month, we encourage you to explore and support a wide range of Aboriginal-owned businesses. From fashion and food to art and beauty, Indigenous companies create sustainable, ethical products that celebrate culture and community.

Here are a few ways you can support Indigenous businesses this month:

1. Shop Aboriginal-owned: Purchase products from Indigenous entrepreneurs like Yaye.

1. Spread the word: Share your favourite Indigenous brands with friends and family.

1. Learn and listen: Take time to understand the history, culture, and values behind Indigenous businesses.

1. Support community initiatives: Contribute to programs that empower Indigenous communities.

Frequently Asked Questions (FAQs)

1. What is Indigenous Business Month?
   Indigenous Business Month is an annual event held in October that celebrates and raises awareness of Aboriginal and Torres Strait Islander business sectors. It aims to foster collaboration and inspire new Indigenous entrepreneurs.
2. What makes Yaye’s products unique?
   Yaye’s products are crafted using native Australian plants traditionally used by Indigenous communities. Our products are 100% Aboriginal-owned, Australian-made, and ethically sourced, combining ancient bush medicine with modern skincare.
3. How does Yaye support Indigenous communities?
   Yaye supports Indigenous communities by donating part of the proceeds to initiatives like Yipirinya School, which helps preserve cultural heritage through bilingual education. We also prioritise sustainability and ethical sourcing.
4. Are Yaye’s products vegan and cruelty-free?
   Yes, all Yaye products are 100% vegan and cruelty-free. We ensure our ingredients are ethically sourced, and our products are crafted without harm to animals.
5. What are some key ingredients in Yaye’s products?
   Our products include native plant extracts like silky lemongrass and Berrigan, known for their soothing and hydrating properties. These are ideal for dry and sensitive skin.
6. How can I support Indigenous businesses?
   You can support Indigenous businesses by purchasing products, sharing their stories on social media, and learning more about their cultural contributions. Supporting Indigenous-owned brands like Yaye is a great way to make a positive impact.
7. Is Yaye suitable for all skin types?
   Yes, Yaye’s skincare products are formulated for all skin types, including sensitive skin. Our natural ingredients help nourish and protect your skin without harsh chemicals.
8. How does Yaye incorporate sustainability into its business?
   We are committed to sustainability by using ethically sourced ingredients and eco-friendly packaging. Our focus on environmental responsibility ensures we protect the land and the communities we work with.
9. What does “Aboriginal-owned” mean for Yaye?
   Being Aboriginal-owned means that Yaye is owned and operated by Indigenous Australians. We are proud to share our cultural heritage through our products. By supporting Yaye, you’re contributing to Indigenous self-determination and empowerment.
10. Can I buy Yaye’s products internationally?
    Yaye ships internationally, allowing customers worldwide to experience our luxurious, culturally inspired skincare products.

Conclusion

Indigenous Business Month celebrates the incredible contributions of Aboriginal and Torres Strait Islander businesses. At Yaye, we are proud to be part of this movement, sharing our story and products with the world. Thank you for supporting Yaye and making a difference by investing in Indigenous culture and sustainability.

Ready to support Indigenous businesses? Shop Yaye here and explore our range of ethically crafted bath and body products.